Strategies being the supreme, and doing things with a purpose: new media marketing is an inevitable market development law for the pharmaceutical industry. Complying with the requirements of era development, Hutchison Whampoa Guangzhou Baiyunshan Chinese Medicine Company Limited first commence the construction of foundation engineering of new media marketing in the industry, which is the cornerstone for success this time.
Rising abruptly based on accumulated strength to win with just one blow: starting with the bits and the basis, new media marketing is not to create marketing myth for enterprises but more economical marketing mode for enterprises. Baiyunshan radix isatidis neither make vigorous heavy investment nor hold the only belief: the "new media marketing" being the supreme.
Bringing forth the new through the old and not sticking to one pattern: online and offline refer to appellation of the marketing mode instead of the formulary of the marketing mode. Neither neglecting marketing power of offline OTC end nor pinning hope on e-commerce for making great fortune overnight, Baiyunshan radix isatidis conducts reasonable permutation and combination for the new media marketing mode to find the most effective matrix.